Kaji no Kokoro. The flames rise, but he does not flinch. His strength lives beyond the gear. In every breath, a vow — to protect, to endure. This is the heart of the fire: steady, silent, unbreakable beneath the smoke. Passed down through ash and time, it’s not the heat he fears, but failing to be worthy of it.
The Heart of the Fire Tee honors that unshakable spirit. Designed in the style of a Japanese woodblock print, it features a masked firefighter formed in brushstroke textures and rising flame. The kanji 火事の心 (“Heart of the Fire”) serves as a vertical banner to remind us: the fire outside is nothing compared to the fire within.
Printed on our premium, Made-in-USA tee and finished with the Black Helmet seal. For those who carry the vow.
• 100% Airlume combed and ring-spun cotton
• Pre-shrunk fabric
• Blank product sourced from the US
This product is made especially for you as soon as you place an order, which is why it takes us a bit longer to deliver it to you. Making products on demand instead of in bulk helps reduce overproduction, so thank you for making thoughtful purchasing decisions!
